The Ultimate Rosy Glow & Care in One Step
Fall for the charm of the Paul & Joe Blush Refill (Shade 01 Love Cupid). A tender pink with an airy texture that seamlessly blends into the skin for a silky, natural finish.
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Skincare Infused: Formulated with Jojoba Oil and Hyaluronic Acid for all-day comfort.
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Result: A fresh, even, and luminous complexion from morning to night.
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Eco-Chic Concept: Refill designed to fit your favorite Paul & Joe compact case (sold separately).
The Bonus: A "zero-defect" lightweight application, perfect for an instant healthy glow.
Paul & Joe Powder Blush – Refill Shade 01: Love Cupid
Customizable Radiance with a Silky Finish Enhance your complexion with the new Paul & Joe blush refill, an invitation to softness and creativity. Shade 01 Love Cupid, a romantic tender pink, brushes your cheeks with an irresistible veil of freshness. Designed for "mix & match" enthusiasts, this refill fits perfectly into our collectible cases for a beauty accessory as unique as you are.
A Skincare Formula for a Radiant Glow More than just makeup, this blush cares for your skin with high-performance ingredients:
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Jojoba Oil: Known for its emollient properties, it ensures the powder melts perfectly into the skin.
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Hyaluronic Acid: A key hydrating active to maintain skin suppleness and guarantee absolute comfort without a heavy feel.
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Airy Texture: Its fine, lightweight powder allows for even, buildable application—ideal for a natural glow or a more sophisticated look.
Application Tips & Personalization For a professional result and a glow that lasts all day, customize your look:
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Build Your Palette: Pair Love Cupid with our highlighters to sculpt light or our contouring powders.
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Choose Your Case: Insert the refill into one of our Paul & Joe compact cases (sold separately) with the mini brush for easy touch-ups on the go.
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The Beauty Gesture: Apply to the apples of the cheeks in circular motions for a silky finish and impeccable wear.
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Paul & Joe Beauté, between Paris and Tokyo
Launched in 2002 by designer Sophie Mechaly, founder of the Paul & Joe fashion house, the beauty line shares its free-spirited, poetic and slightly retro style. Its formulas are developed in Japan, with light, comfortable textures and a real flair for radiant skin. Its floral cases and cat-themed collections also make each product a collector’s piece.
What to find at Paul & Joe Beauté?
- Complexion: the brand’s iconic make-up primers, including the SPF50+ protective primers and cushion fluid veils, for an even, glowing complexion.
- Lips: lipsticks and their collectible cases, including the famous cat-shaped lipstick cases, and the new Lip Plumper.
- Cheeks and eyes: powder blushers in poetic shades (Petal Toss, Raspberry Martini, Fou de Toi…) and eyeshadows, often in limited editions.
- Hair: the new haircare collection, with online-exclusive sets such as the Absolute Hair Repair Ritual.
- The advent calendar: the Paul & Joe 2026 Advent Calendar “The Enchanted Countdown”, 24 surprises in a reusable collector box.
The case and refill system
Many Paul & Joe products come as a decorative case and a refill sold separately: lipsticks, blushers, powders. You choose the case once, then only buy the refill. It is more economical, more sustainable, and lets you collect the limited-edition cases.
Frequently asked questions
Is Paul & Joe Beauté a French or Japanese brand?
Both. The brand was born from the Parisian fashion house Paul & Joe, and its beauty products are formulated and made in Japan.
Where can I buy Paul & Joe Beauté in Europe?
At The Beauty Lounge, which offers a very wide choice from the brand: make-up, haircare, refills, limited editions and the advent calendar, shipped from France.
How do Paul & Joe refills work?
The refill slots into the matching case. Simply check that the case and the refill belong to the same range (lipstick, blusher or powder).
What is inside the Paul & Joe 2026 advent calendar?
24 beauty treasures: cult make-up, botanical skincare and accessories, in a reusable collector box. The products are worth €469, for a price of €234.
