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The new Paul & Joe liquid Rouge Shine just arrived!
A lip-enveloping plumpness for shapely results combined with exceptionally juicy gloss and complexion-flattering color saturation.
Delivers unprecedentedly superior gloss and rich color saturation for stunningly plump, shapely lips
Unprecedentedly superior gloss and rich color saturation deliver the look of juicy-colored, flawless lips endowed with exceptional plumpness and curvaceous beauty. The resulting high-gloss, highly color-saturated makeup layer has a generous thickness that also delivers shape-flattering benefits for beautiful lips with unrivaled presence capable of highlighting new aspects of the wearer’s unique beauty.
Exceptionally high gloss yet bleed-free and slip-free
Highly saturated colors capable of complexion-flattering results
The product’s gel-matrix product base successfully locks generous amounts of pigment in a wax-based gel for exceptional color payoff. The product delivers a thick makeup layer with superior light-reflecting properties for results that are at once highly color-saturated, suggestive of translucency, and complexion-flattering.
Spreads smoothly for long-wearing gloss and vividness
The Ultimate Fusion of Parisian Retro-Chic and Japanese Innovation.
Launched in 2002 by designer Sophie Mechaly, Paul & Joe Beauté is a lifestyle brand that celebrates spontaneity, joy, and elegance. Inspired by the "fun and liberated" spirit of the eponymous fashion house, the beauty line has become a global cult favorite for several reasons:
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Iconic Collectible Design: Each product is a masterpiece, featuring the brand’s signature chrysanthemum motif or whimsical cat-themed illustrations. These are not just cosmetics; they are vanity keepsakes.
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The Power of J-Beauty: Formulated in Japan in collaboration with the prestigious Albion group, the products offer cutting-edge technology. The textures are lightweight, ultra-hydrating, and designed for a "second-skin" finish.
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The Secret to the Perfect Glow: Famous for its award-winning primers, Paul & Joe focuses on creating a radiant, dewy complexion that looks natural and effortless.
