The Perfect Blend of High Protection and Radiance Enhance and protect your skin with the Paul & Joe Protective Makeup Primer (N°01). This innovative base combines maximum SPF50+ sun protection with a weightless texture for a unified, fresh, and luminous complexion.
High SPF50+ Protection: Encapsulated UV absorbers provide long-lasting protection without any greasy or sticky finish.
Correction & Blurring: A specialized blurring powder instantly hides pores and imperfections for smooth skin texture.
Triple Hydrating Care: Enriched with Orange Flower Water and three types of Hyaluronic Acid for ultimate suppleness.
The Little Extra: A translucent finish that enhances the face's natural glow, perfect alone or under foundation.
Paul & Joe Protective Makeup Primer – N°01: Radiance & High Protection
The Invisible Beauty Shield Rediscover weightless beauty with the Protective Makeup Primer N°01. A true technological breakthrough, this primer offers SPF50+ / PA++++ sun protection while remaining incredibly airy. It melts into the skin to create the perfect canvas, staying true to the poetic and high-standard aesthetic of the House of Paul & Joe.
A Hybrid Formula: Wear, Correction, and Care Because a perfect complexion starts with healthy skin, this primer incorporates advanced active ingredients:
Innovative Sun Protection: Thanks to encapsulated filters, it protects against environmental stressors without leaving a white cast, ensuring total comfort.
Perfect Adhesion: A specific oil ensures your makeup stays in place flawlessly all day long.
Intense Hydration: Orange Flower Water and a triple hyaluronic acid complex keep the skin fresh and plump.
Translucent Finish: The texture instantly blurs pores for a smooth result and natural luminosity without looking heavy.
Application Tips Apply a small amount of primer to the entire face after your skincare routine and before your foundation. Its fluid texture absorbs instantly, leaving your skin ready for an impeccable beauty look.
Launched in 2002 by designer Sophie Mechaly, founder of the Paul & Joe fashion house, the beauty line shares its free-spirited, poetic and slightly retro style. Its formulas are developed in Japan, with light, comfortable textures and a real flair for radiant skin. Its floral cases and cat-themed collections also make each product a collector’s piece.
Many Paul & Joe products come as a decorative case and a refill sold separately: lipsticks, blushers, powders. You choose the case once, then only buy the refill. It is more economical, more sustainable, and lets you collect the limited-edition cases.
Both. The brand was born from the Parisian fashion house Paul & Joe, and its beauty products are formulated and made in Japan.
At The Beauty Lounge, which offers a very wide choice from the brand: make-up, haircare, refills, limited editions and the advent calendar, shipped from France.
The refill slots into the matching case. Simply check that the case and the refill belong to the same range (lipstick, blusher or powder).
24 beauty treasures: cult make-up, botanical skincare and accessories, in a reusable collector box. The products are worth €469, for a price of €234.
